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Dr. Wilfried Schäfer, Executive Director of EMO Hannover organizer VDW (German machine tool manufacturers association)

Dr. Markus Heering, Executive Director, VDW (German Machine Tool Builders’ Association)
Vishwanath Harpanahalli, Country Manager, Formlabs India
Frieder Gänzle, CEO, F. Zimmermann GmbH

“EMO Hannover stands unparalleled, presenting an extensive array of innovations that surpasses any other trade show worldwide. For visitors, this signifies an unparalleled opportunity to thoroughly prepare for future innovation decisions, making EMO Hannover an unrivaled platform for staying abreast of industry advancements,” says Dr. Wilfried Schäfer. 

Can you provide an overview of the current trends and advancements in the machine tool industry globally?

Digitization and networking remain significant focal points in the manufacturing industry. Despite notable progress in data collection and evaluation, the untapped potential for new business models derived from these advancements is evident. This is exemplified by our development of a standardized interface for machine communication based on OPC UA, which is continuously refined for broader industry application. Establishing seamless communication within factories and with customers and suppliers serves as the foundation for the next phase of production. Additionally, the current trend towards increased utilization of artificial intelligence (AI) is yet to fully realize its potential. Furthermore, the pervasive shortage of skilled workers has placed a greater emphasis on automation, such as the heightened use of robots.

What are some of the key challenges and opportunities faced by the machine tool industry today?

One of the most significant challenges faced by the machine tool industry lies in its transformation towards electric drives in the automotive sector and its associated suppliers, who still account for nearly half of the machine tool production. Companies primarily focused on providing machinery for combustion engine production must adapt to this shift and explore new markets or technologies. Additionally, the construction of more resilient supply chains is crucial to mitigate potential bottlenecks. Within the technical sphere, the challenge is to consistently advance connectivity and enhance energy efficiency in both machine production and the resulting products.

As the world’s largest exhibition in the machine tools industry, what sets EMO Hannover apart from other trade shows?

Being the foremost global trade show for production technology, EMO Hannover places great emphasis on offering a comprehensive international showcase. It remains an indispensable event for manufacturers with a global presence. EMO Hannover stands unparalleled, presenting an extensive array of innovations that surpasses any other trade show worldwide. For visitors, this signifies an unparalleled opportunity to thoroughly prepare for future innovation decisions, making EMO Hannover an unrivaled platform for staying abreast of industry advancements.

How has EMO Hannover evolved over the years to stay relevant in a rapidly changing industry?

EMO Hannover’s enduring relevance and growth can be attributed to the strong collaboration between exhibiting companies and our role as the organizer. We have successfully positioned the show as a leading trendsetter in product technology. Participating companies invest their efforts in developing new products, solutions, and services, specifically debuting them at EMO Hannover. If you seek insights into the future direction of industrial production, a visit to EMO Hannover is imperative. The show brings together a concentrated wealth of manufacturing expertise, not only from Germany and Europe but also from Asia and America. The intense competition at the event further fuels the drive and motivation among participants.

Can you highlight some of the key highlights and themes of the upcoming EMO Hannover exhibition?

EMO Hannover 2023 aims to demonstrate how production technology can significantly contribute to the pressing challenges faced by the economy and society. To emphasize this, the event will focus on three key areas known as Future Insights, which are pivotal for both present and future competitiveness: Business, Connectivity, and Sustainability. In addition, a range of supporting events will take place, including a technology forum, a forum dedicated to New Digital Work, a conference exploring business opportunities in the Indian market, and special booths showcasing connectivity, cobots, sustainability, and additive manufacturing. Notably, there will be dedicated booths focusing on umati, the standardized interface for machine communication based on OPC UA, as well as education and training in the industry.

How does EMO Hannover facilitate knowledge exchange and networking among industry professionals and experts?

First and foremost, EMO Hannover facilitates direct and bilateral networking between visitors and exhibitors. As the organizer, we actively support exhibitors in their communication and marketing efforts to ensure their participation and offerings receive wide visibility. To facilitate the alignment of interests, we provide a matchmaking platform where participants can register their interests and schedule appointments during the trade show. The digital formats within EMO Hannover’s digital platform further enhance these networking opportunities. They enable the production of thematic videos and offer lecture slots on selected topics in advance. By participating, exhibitors increase their reach and enhance their chances of being noticed by potential new customers.

How does EMO Hannover support the growth and development of the machine tool industry globally?

The growth of the machine tool industry is heavily reliant on the international investment demands of the sector, which continue to be significant. In addition to the technical and strategic challenges previously mentioned, there are various global factors that serve as growth drivers. These include the global efforts to combat climate change, the rise of the middle class worldwide with increased consumer demand for higher-value goods and healthcare, the diversification of supply chains through the development of new capacities, and the increasing defense expenditures worldwide, among many others. EMO Hannover aims to provide clarity by showcasing the available technical solutions to meet the specific requirements of individual producers. The trade show will shed light on the diverse range of options and technologies available to address these challenges and fulfill the evolving needs of the industry.

What advice or insights would you offer to companies and professionals attending EMO Hannover?

We highly recommend that every visitor takes full advantage of our digital information available on the website www.emo-hannover.com to ensure they are well-prepared. This will allow them to efficiently and effectively fulfill their information requirements. However, it is equally important for visitors to allocate time to explore the offerings in the supporting program, as this is where new ideas are generated and valuable connections are made. Engaging with the supporting program truly enhances the overall experience of attending the trade show.

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